WHAT: Visual identity for TÅÅST, a new street-food toast concept for Musik i Lejet, developed while working as a Graphic Designer at Good Boys Agency.

CLIENT BRIEF: Create a cool, playful and contemporary identity that could stand out in a busy festival environment while fitting naturally into Musik i Lejet’s colorful universe.

SOLUTION: I developed a bold visual identity built around
expressive typography, a vibrant pink palette and a playful graphic language. The identity was designed to create a strong presence across the food trailer and festival touch-points, turning a simple toast concept into a memorable
and recognizable brand experience.