WHAT: Branding for the newly established brand Scent
Symphony Copenhagen, producer of soy wax candles.

PROBLEM: No established visual identity or brand strategy.

SOLUTION: The new strategy and identity focus on sensory branding and storytelling across all five senses. The goal is
to create immersive sensory experiences that challenge, surprise, and captivate consumers, break industry norms, and celebrate curiosity. Designed for the conscious and present-minded individual, the new brand name Sen_Soy encourages a deeper connection, both with oneself and
with others.